prompt engineering for small business


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Making Prompt Engineering Easy -
Where to Start (or Continue)


Written 10 January 2026
What is Prompt Engineering?

So it’s called prompt engineering. It’s a bit of an artform.
Getting your text prompts right with your AI platforms to unlock the potential of AI for your business. But it takes time to explore, test, and refine your approach.
For example results from using this prompt:
 "Improve this passage: ....."
Is not as powerful as:
 "Rewrite this passage to be more user-engaging and easy to read, and will encourage users to read more ....".
So you can attend online classes, read blogs and mentoring sessions to improve your skill in creating great prompts for AI. As they used to say, and still say, “garbage in, garbage out”.
The more effective your prompts, the better you will get from your AI.
Yes all that is useful stuff.

Top Tips for Creating Great AI Prompts

Or, to save you time being in small business, you can use some of these Top Tips while you “hone your craft”.
💡 Top Tip 1 – Ask AI to write the prompt for you
Provide a little context, then ask AI to write the prompt for you.
For example, “Write a prompt so I can ask you to write a website home page hero section that advertises ‘xyz’. The target audience is small businesses in Adelaide.”
💡 Top Tip 2 – Ask AI to Self Critique
Write a prompt and see AI’s response. Then, ask
All purpose-prompt:
“Critique your previous response. Identify weaknesses, assumptions, and how it could be improved. Then provide a revised version.”
I have fun with it and simply say: “How would you rate your response out of 10. Where 1 is and 10 is .
If it doesn’t say why, then ask your AI “Why this rating?”.
I remember reading my AI’s response once and thinking “Boy, he (apparently my AI is a ‘he’) – is a bit up himself”. Which also made me laugh at myself.
💡 Top Tip 3 – Use Feedback Loops with your AI
After noting the rating, use AI’s “why response” to then improve it. You can keep going with this as long as you like – until it reaches a “10”.
💡 Top Tip 4 – Edit the Content Using your Voice
As a small business owner, it is important to communicate with your customers using your voice. So your customers feel like they are communicating with you, not a computer. You are the subject matter expert offering your products and services. They are looking to you for direction and want to feel they can trust you.

Benefits and Warnings

At the end of the day, make AI your friend. Its your member of staff who doesn’t take sick days, won’t get offended by small things – and you can tell it whatever you want, whenever you want.

First warning! Be wary of privacy issues. If you don’t want something to be online for privacy reasons, don’t upload it to AI. Businesses need clear and strong protocols around this. Panda-Ai (Panda-AI.com.au) can help you with that.

Second warning! Be wary of mistakes and hallucinations. “ChatGPT can make mistakes. Check important info.” is the disclaimer.

Have fun with your AI
I wrote the text you have just read myself from my experience – with no AI assistance.

For an experiment, I uploaded my self-written, no-tech used blog to AI, then applied the Top Tips 1 to 3. My AI’s response follows.

AI's Re-written Blog using Top Tips 1 to 3
Making Prompt Engineering Easy (for Small Business)
So, it’s called prompt engineering.
It sounds a bit technical, but in simple terms it’s just the art of asking AI the right way so it gives you useful answers for your business.
And like most things in small business, it’s not something you master instantly. It takes a bit of time to explore, test, and refine what works best for you.
Why your prompts matter
Here’s a simple example.
Using a prompt like:
“Improve this passage…”
will usually get a response — but it probably won’t be great.
Compare that to something more specific, like:
“Rewrite this passage so it’s more user-engaging, easy to read, and encourages the reader to keep going.”
Same AI. Very different result.
As they used to say — and still do — garbage in, garbage out.
The more effective your prompts are, the better results you’ll get from AI.
Yes, you can attend online classes, read blogs, or do mentoring sessions to improve your prompt-writing skills. All of that helps.
Or, if you’re running a small business and want to save time, you can use the following practical tips while you “hone your craft”.

💡Top Tip 1 – Ask AI to Write the Prompt for You
You don’t always need to start from scratch.
Provide a bit of context about what you’re trying to achieve, then simply ask AI to write the prompt for you.
It’s a great way to get unstuck, and it often produces a much better starting point than a blank screen.

💡Top Tip 2 – Ask AI to Critique Itself
Once you’ve written a prompt and received a response, don’t just accept it as-is.
Ask AI to review its own work.
Here’s a handy all-purpose follow-up prompt:
“Critique your previous response. Identify weaknesses, assumptions, and how it could be improved. Then provide a revised version.”
I like to have a bit of fun with it and ask instead:
“How would you rate your response out of 10, where 1 is least effective and 10 is most effective?”
If it doesn’t explain the score, just follow up with:
“Why this rating?”
I remember reading one response and thinking, “Boy… he’s a bit up himself.”
(For some reason, my AI is a “he”.)
That realisation made me laugh — at the AI and at myself.

💡Top Tip 3 – Use Feedback Loops
Once AI explains why it gave a particular rating, use that feedback to improve the prompt or the response.
Then ask it to revise the output again.
You can keep repeating this loop as long as you like — until you’re happy, or until it finally reaches a “10”.
Think of it like working with a staff member. You wouldn’t expect perfection on the first attempt, and AI is no different.

💡Top Tip 4 – Edit Everything in Your Own Voice
This one really matters.
As a small business owner, it’s important to communicate with your customers in your voice, not a computer’s.
AI can help with structure, ideas, and refinement — but the final result should still sound like you.
That’s how your customers feel like they’re dealing with a real person, not a machine.

Make AI Your Friend (With a Couple of Warnings)
At the end of the day, AI works best when you treat it as a helper.
Think of it as a staff member who:
• Doesn’t take sick days
• Doesn’t get offended
Is available whenever you need it
You can tell it what you want, how you want it, and ask it to redo things as many times as needed.
First warning – Privacy matters
Be careful with what you upload.
If you wouldn’t want something online for privacy reasons, don’t put it into AI tools. Businesses need clear, strong protocols around this.
Panda-AI (Panda-AI.com.au) can help you put those safeguards in place.
Second warning – Check for mistakes
AI can and does make mistakes.
“ChatGPT can make mistakes. Check important information.” isn’t just a disclaimer — it’s good business practice.
Always review important details before relying on them.


What I adjusted this time
• Smoothed flow and tightened wording without changing your meaning
• Kept your humour and personality intact
• Made each tip clearer and more actionable
• Strengthened the small-business, time-poor perspective
• Ensured the warnings are clear without sounding alarmist

END OF AI-WRITTEN BLOG

Challenge?
“Challenge Accepted!”

How would you compare the first and the second?
Do you agree with AI that the second one is an improvement?



Tonie<br>Amos - Contact Info

Tonie Amos, CEO & Founder
Panda-AI | Panda Search
PersonAlised oNline Directories pty ltd

 Email: tonieamos@pandasearch.com.au
 Website: www.pandasearch.com.au
 Address: PO Box 6105, Narraweena, Sydney, Australia 2099



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